The business analytics components of these programs are usually taken as electives and focus on the business applications of data analytics with courses in big data, business forecasting, statistical applications and optimization.īecause they are broader than an MSBA, MBAs in Business Analytics do not typically offer the same amount of hands-on experience with analytical tools and methodologies. MBA in Business Analytics programs are geared to students with backgrounds in business, and include extensive core coursework in business fundamentals such as accounting, finance, marketing and strategy.
While MBA programs are not dedicated entirely to business analytics, many MBAs offer tracks, specializations or concentrations in business analytics, enabling students to develop the skills required to make better data-driven business decisions. Prospective MBA students may be interested in a career in big data and business analytics to join the market that is expected to hit $203 billion by 2020.
Appeals to individuals with technical backgrounds who are interested in developing mastery with data science techniques for practical applicationsīecause MBAs offer benefits like transferable skills, networking opportunities and high salaries, thousands of business professionals earn this degree every year hoping to position themselves for success in a wide range of industries.